Privacy and Policy
Whether you’re exploring our work or reaching out about a project, your privacy matters to us.
Last Updated: 31 August 2026
This policy explains what data we collect, why we collect it, and how we handle it—plain and simple.
Equity Circle Group Ltd ("Equity Circle", "we", "our", or "us") is committed to protecting and respecting your privacy.
This Privacy Policy explains how we collect, use, store, and protect your personal data when you use the Equity Circle platform, including our mobile applications, website, and related services (the "Platform").
Who We Are
Equity Circle Group Ltd
Company Number: 16511213
20 Cardinal House, St Marys Parsonage, Manchester, United Kingdom, M3 2LY
Contact: info@equitycirclegroup.com
We are the data controller responsible for your personal data.
Eligibility
Equity Circle is a platform strictly intended for individuals aged 18 years or older. We do not knowingly collect data from minors.
The Data We Collect
We collect personal data necessary to operate a secure, high trust community platform.
Identity & Account Data
Name
Email address
Phone number
Date of birth
Gender
Profile photo
Professional & Personal Information
Occupation
Personal interests
Profile information you choose to provide
User Generated Content
Posts
Comments
Messages
Media uploads
Group participation
Event attendance
Please note that content you share may be visible to other users depending on your privacy settings.
Financial Data
Payments are securely processed by Stripe. Equity Circle does not store full banking or card details on its servers.
We may receive limited transactional metadata (e.g., payment status) necessary to manage subscriptions.
Behavioural & Technical Data
We collect event based analytics to understand how the Platform is used and to improve performance, including:
Device information
Log data
Interaction data
Usage patterns
AI Driven Processing
Equity Circle uses artificial intelligence and automated systems to support:
Content recommendations
User experience personalisation
Creator tooling
Safety and moderation
Platform optimisation
These systems assist decision making but are not solely determinative.
How We Use Your Data
We process your data to:
Provide and operate the Platform
Manage your account
Enable community features
Process subscriptions
Improve platform performance
Personalise user experience
Maintain platform safety
Communicate with you
Comply with legal obligations
Legal Basis for Processing
Under UK GDPR, we rely on:
Contractual necessity, to provide our services
Legitimate interests, to operate and improve the Platform
Legal obligations
Consent, where required
Data Sharing
We do not sell your personal data.
We may share data with trusted third parties where necessary, including:
Payment processors (Stripe)
Cloud hosting providers
Analytics providers
Safety and moderation tools
Creator Interactions
Where you engage with creators, limited data may be visible as part of normal platform functionality.
Data Storage & Security
User data is hosted within the United Kingdom using secure infrastructure.
We implement appropriate technical and organisational measures including:
Encrypted data transmission
Access controls
Secure cloud environments
While no system is completely secure, we take reasonable steps to protect your data.
Data Retention
We retain personal data only as long as necessary to fulfil the purposes outlined in this policy.
When an account is deleted:
Data is retained briefly for operational, legal, and fraud prevention purposes
Data is then securely deleted or anonymised
Your Rights
You have the right to:
Access your data
Correct inaccurate data
Request deletion
Restrict processing
Object to processing
Request data portability
To exercise these rights, contact: info@equitycirclegroup.com
You also have the right to lodge a complaint with the UK Information Commissioner's Office (ICO).
Community Responsibility
Because Equity Circle enables user interaction, you should exercise caution when sharing personal information publicly within the Platform.
We are not responsible for how other users may use information you choose to share.
Content Moderation and User Safety
Zero-Tolerance Policy
Equity Circle maintains a strict ZERO-TOLERANCE policy regarding:
● Objectionable content of any kind
● Abusive users or behavior
● Harassment, bullying, or intimidation
● Hate speech or discriminatory content
● Sexually explicit material
● Content exploiting or endangering minors
● Content promoting violence or illegal activities
Overview
We process user-generated content for moderation purposes to maintain platform safety and prevent abuse. This processing is essential to provide a secure environment for all users.
Moderation Data Collected
We collect:
● Reported content details and context
● User reports and flags
● Blocking actions and timestamps
● Content removal history
● Account suspension records
● Moderation decisions and outcomes
How We Use Moderation Data
We use this data to:
● Remove objectionable content promptly
● Suspend or ban abusive users
● Improve our safety systems
● Comply with legal obligations
● Prevent fraud and abuse
● Protect user safety
Automated Decision Making
Equity Circle uses AI-based systems to:
● Detect potentially objectionable content
● Identify spam and abusive behavior patterns
● Flag content for human review
● Support content moderation decisions
Human Review Process
All automated flags are reviewed by trained human moderators before final action is taken, except in cases requiring immediate removal to prevent harm.
User Blocking and Reporting Data
When you block a user or report content, we collect:
● The identity of the blocked/reported user
● The reason for blocking/reporting
● Timestamp of the action
● Content associated with the report
This data is used solely for:
● Platform safety and moderation
● Investigating violations
● Preventing further abuse
● Legal compliance
You can access and manage your blocked users list in your account settings.
Moderation Response Time
● Reports are acknowledged within 24 hours
● Initial action is taken within 48 hours
● Full investigation is completed within 7 days
● Emergency situations are escalated immediately
Appeal Process
If you believe your content was removed in error:
Email info@equitycirclegroup.com with "Appeal" in the subject line
Include your username and details
Review is completed within 7 business days
You will receive a written response
Data Sharing for Safety Purposes
In addition to the sharing described above, we may share data:
● With law enforcement where required by law
● With legal advisors for compliance
● With safety partners to prevent harm
● With other users (limited to blocking/reporting actions)
Data Retention for Moderation
● Reports and flags: Retained for 12 months
● Block records: Retained for 24 months
● Account termination records: Retained for 7 years
● Safety incident reports: Retained as required by law
Cookies Policy
This section explains how Equity Circle uses cookies and similar technologies on the Platform. It forms part of our Privacy Policy.
What Are Cookies
Cookies are small text files placed on your device when you visit a website or use an app. They help the Platform function correctly, remember your preferences, and provide insights into how the Platform is used. We may also use similar technologies such as pixels, local storage, and device identifiers, all of which are covered by this policy.
Types of Cookies We Use
We use the following categories of cookies:
Strictly necessary cookies, required for core functionality such as login, authentication, account security, and payment processing. These cannot be disabled.
Functional cookies, used to remember your preferences and settings to improve your experience on the Platform.
Performance and analytics cookies, used to understand how users interact with the Platform so we can improve performance, stability, and features.
Safety and fraud prevention cookies, used to detect suspicious activity and protect the Platform and its users.
Third Party Cookies
Some cookies are set by trusted third party services we use to operate the Platform. These may include:
Stripe, for secure payment processing and fraud prevention
Analytics providers, to help us understand usage patterns and improve the Platform
Cloud infrastructure and hosting providers, to deliver the service reliably
These third parties operate under their own privacy and cookie policies.
Legal Basis for Cookies
Strictly necessary cookies are used on the basis of our legitimate interest in providing a functioning, secure Platform. All other cookies are set only where you have given consent through our cookie banner or in app preferences.
Managing Your Cookie Preferences
You can manage or withdraw your consent at any time by:
Using the cookie preferences control on the Platform
Adjusting settings in your browser or mobile device
Clearing existing cookies through your browser or device settings
Please note that disabling certain cookies may affect the functionality of the Platform.
Cookie Retention
Cookies are retained for varying periods depending on their purpose. Session cookies expire when you close your browser or app, while persistent cookies remain on your device until they expire or you delete them. Retention periods for analytics and functional cookies typically range from a few days to 24 months.
Updates to This Policy
We may update this Privacy Policy (including the Cookies Policy section) periodically. Significant changes will be communicated where appropriate.